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Connect Slack with Brevo

Q: Do I need an API key or an SMTP key to connect Brevo?

An API key. Brevo offers both, and they aren't interchangeable: SMTP keys only authorize sending mail over SMTP, so contacts, lists, and CRM actions will be rejected. Generate the key from the API Keys tab, not the SMTP tab.

Q: Should I give the API key an expiry date?

When a key expires, every Brevo step in every automation fails until you generate a replacement and paste it into the connection. Choose no expiry, or set a reminder well ahead of the date.

Q: Do I have to create the webhooks in Brevo myself?

No. Switching on an automation with a Brevo trigger registers the webhook in your Brevo account, and switching it off removes it again. There is nothing to add by hand under Brevo's webhook settings.

Q: What is the difference between the marketing and transactional triggers?

Marketing events come from campaigns sent to your lists, transactional events from individual emails sent.

Build automations that connect Slack with Brevo. When something happens in Slack, Nodest passes the data along and runs the actions you set up in Brevo or the other way around — no coding required.

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Automations

Popular Slack and Brevo workflows

Pick a ready-made workflow that connects Slack with Brevo, customise it to fit your needs, and go live in minutes.

Send direct messages in Slack for blocked transactional emails in Brevo

When “Transactional email blocked” fires in Brevo, Nodest will send a direct message in Slack.

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Send channel messages in Slack for hard-bounced transactional emails in Brevo

When “Transactional email hard bounced” fires in Brevo, Nodest will send a channel message in Slack.

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Send channel messages in Slack for blocked transactional emails in Brevo

When “Transactional email blocked” fires in Brevo, Nodest will send a channel message in Slack.

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Send channel messages in Slack for marketing emails marked as spam in Brevo

When “Marketing email marked as spam” fires in Brevo, Nodest will send a channel message in Slack.

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Send channel messages in Slack for clicked marketing emails in Brevo

When “Marketing email clicked” fires in Brevo, Nodest will send a channel message in Slack.

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Send channel messages in Slack for contacts added to a list in Brevo

When “Contact added to list” fires in Brevo, Nodest will send a channel message in Slack.

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Send channel messages in Slack for unsubscribed contacts in Brevo

When “Contact unsubscribed” fires in Brevo, Nodest will send a channel message in Slack.

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Triggers and actions

Available triggers and actions for Slack and Brevo

Combine the triggers and actions of Slack and Brevo to build your automation. Triggers start the automation, and actions are the steps that follow.

Action

Find channels

List channels in your Slack workspace.

Action

Retrieve a channel

Get one Slack channel by its id.

Action

Find users

List members of your Slack workspace.

Action

Retrieve a user

Get one Slack user by their id.

Action

Retrieve a user by email

Find a Slack user by email address.

Action

Find user groups

List user groups in your workspace.

Action

Find messages

List recent messages in a channel.

Action

Retrieve a message

Get one message by its timestamp.

Action

Find replies

List replies in a message thread.

Action

Send a direct message

Send a direct message to a user.

Action

Send a message to a thread

Reply in a Slack message thread.

Action

Schedule a message

Schedule a message for a future time.

Action

Update a message

Edit an existing Slack message.

Action

Delete a message

Delete a message from a channel.

Action

Add a reaction to a message

Add an emoji reaction to a message.

Action

Remove a reaction from a message

Remove an emoji reaction from a message.

Action

Pin a message

Pin a message in a Slack channel.

Action

Unpin a message

Unpin a message in a Slack channel.

Action

Create a channel

Create a channel in your workspace.

Action

Archive a channel

Archive a Slack channel.

Action

Rename a channel

Rename a Slack channel.

Action

Join a channel

Add the app to a Slack channel.

Action

Remove a user from a channel

Remove a user from a Slack channel.

Action

Set a channel topic

Set the topic of a Slack channel.

Action

Set a channel purpose

Set the purpose of a Slack channel.

Action

Send a channel message

Post a message to a Slack channel.

Action

Invite a user to a channel

Invite a user to a Slack channel.

Trigger

Marketing email marked as spam

Fires when a marketing email is marked as spam.

Trigger

Marketing email soft bounced

Fires when a marketing email soft bounces.

Trigger

Marketing email clicked

Fires when a link in a marketing email is clicked.

Trigger

Transactional email marked as spam

Fires when a transactional email is marked as spam.

Trigger

Transactional email blocked

Fires when a transactional email is blocked.

Trigger

Transactional email soft bounced

Fires when a transactional email soft bounces.

Trigger

Transactional email hard bounced

Fires when a transactional email hard bounces.

Trigger

Transactional email clicked

Fires when a link in a transactional email is clicked.

Trigger

Transactional email opened

Fires when a transactional email is opened.

Trigger

Transactional email sent

Fires when a transactional email is sent.

Trigger

Contact deleted

Fires when a contact is deleted.

Trigger

Contact unsubscribed

Fires when a contact unsubscribes.

Trigger

Contact added to list

Fires when a contact is added to a list.

Trigger

Marketing email hard bounced

Fires when a marketing email hard bounces.

Trigger

Marketing email opened

Fires when a marketing email is opened.

Trigger

Transactional email delivered

Fires when a transactional email is delivered.

Trigger

Marketing email sent

Fires when a marketing email is sent.

Trigger

Marketing email delivered

Fires when a marketing email is delivered.

Action

Update a contact

Update an existing contact in Brevo.

Action

Update a deal

Update an existing deal in the Brevo CRM.

Action

Create a company

Create a company in the Brevo CRM.

Action

Create a deal

Create a deal in the Brevo CRM.

Action

Delete a deal

Permanently delete a deal from the Brevo CRM.

Action

Link a deal to a contact

Attach a contact to an existing deal.

Action

Send an SMS

Send an SMS to a single recipient.

Action

Find pipelines

Sales pipelines in your Brevo CRM.

Action

Find senders

Verified senders in your Brevo account.

Action

Delete a contact

Permanently delete a contact from Brevo.

Action

Find task types

Task types configured in your Brevo CRM.

Action

Create a note

Add a note to a contact, deal, or company.

Action

Find company attributes

Editable custom attributes for Brevo companies.

Action

Add a contact to a list

Add an existing contact to a list in Brevo.

Action

Send a double opt-in

Send a double opt-in email to a contact.

Action

Create a contact

Create a contact in your Brevo account.

Action

Remove a contact from a list

Remove an existing contact from a Brevo list.

Action

Send a transactional email

Send a one-off email to a single recipient.

Action

Create a task

Create a CRM task in Brevo.

Action

Update a company

Update an existing company in the Brevo CRM.

Action

Find lists

Marketing lists in your Brevo account.

Action

Find deal stages

Pipeline stages in your Brevo CRM.

Action

Find deal attributes

Editable custom attributes for Brevo deals.

Action

Find email templates

Email templates in your Brevo account.

Action

Find contact attributes

Editable custom attributes for Brevo contacts.

How it works

Connect Slack with Brevo in three steps

Create automations that move data between Slack and Brevo. Nodest handles the work in between, so you can focus on what matters.

Connect Slack and Brevo

Link your Slack and Brevo accounts to Nodest in a few clicks, so both tools are ready to use in automations.

Pick a trigger

Choose the event that starts your automation, such as a new order, form submission, or updated record in Slack or Brevo.

Chain actions and go live

Add one or more actions, and combine them with filters, branches, and delays to create a workflow that fits your needs.

Frequently asked questions about Slack and Brevo

Find answers to common questions about connecting Slack with Brevo using Nodest.

How do I connect Brevo to Nodest?

In Brevo, open the account menu and go to Settings → SMTP & API → API Keys & MCP, then generate a new key. In Nodest, open Integrations, choose Connect Brevo, and paste the key. Brevo shows a key only at the moment you create it, so copy it before you leave that page.

Do I need an API key or an SMTP key to connect Brevo?

Should I give the API key an expiry date?

Do I have to create the webhooks in Brevo myself?

What is the difference between the marketing and transactional triggers?

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